---
title: "Privacy-first mobile app analytics and engagement · Countly"
description: "Mobile app analytics for iOS and Android: cohorts, retention, funnels, Drill and crash analytics, with push and in-app engagement in the same platform."
url: https://countly.com/solutions/mobile-analytics
last_modified: 2026-11-11
---

Solutions · Mobile

# Privacy-first mobile app analytics and engagement

Understand how users interact with your mobile app, then act on those insights with personalized engagement. Improve journeys, feature adoption, performance and retention while keeping user data under your control.

Key questions

## Why teams choose Countly for mobile analytics

The three questions we hear most often in this space, and how Countly answers them on data you keep.

- 01 Where do users struggle? Funnels and flows show drop-off and detours across onboarding, activation and core loops.
- 02 How stable is the app? Crash symbolication, ANR monitoring and crash-free sessions next to behavior.
- 03 How do we personalize without a release? Adaptive Variables, A/B tests, in-app messages and journeys on live cohorts.
How Countly helps

## How Countly powers mobile analytics

One platform covers the whole loop: Capture, Analyze, Act, Adapt. The insight and the action stay in the same place.

- Instrument iOS, Android, Flutter, React Native and Unity SDKs; sessions, events, views, crashes.
- Analyze Cohorts, retention, funnels, flows, Drill and device intelligence.
- Engage Push, in-app messaging, surveys and Adaptive Variables, measured on the same data.
Features teams use most here

[Crashes & errors](https://countly.com/feature/crashes-errors) [Journeys](https://countly.com/feature/journeys) [Adaptive Variables](https://countly.com/feature/adaptive-variables) [Cohorts](https://countly.com/feature/cohorts) [Retention](https://countly.com/feature/retention) [Funnels](https://countly.com/feature/funnels) [Flows](https://countly.com/feature/flows) [Drill](https://countly.com/feature/drill) [Push notifications](https://countly.com/feature/push-notifications)

Data ownership

## Build better mobile experiences with data you own

SDKs enforce consent, the server masks at ingestion, and the deployment lives where you decide. Mobile analytics without handing the audience to a third party.

[Explore data privacy](https://countly.com/platform/data-privacy)

ISO 27001 Certified

ISO 27017 Certified

ISO 27018 Certified

SOC 2 Type II examined

TISAX® Participant*

*Countly Ltd. is a TISAX® Participant. TISAX® is a registered trademark of and governed by ENX Association. Learn more at [enx.com/tisax](https://enx.com/tisax)

FAQ

## Questions about Mobile analytics

Straight answers for this space. For anything else, talk to us.

**Can we self-host Countly?**

Yes. [Self-host Countly](https://countly.com/enterprise) on your own infrastructure and your app’s user data stays within the infrastructure you operate. Or run it in a dedicated [private-cloud environment](https://countly.com/flex), with consent enforced in the SDK from the first session.

**Which mobile platforms does Countly support?**

iOS and Android natively, plus Flutter, React Native and Unity. Web, desktop and server-side SDKs connect the rest of the product to the same user profile.

**Does Countly track crashes?**

Yes. Crash groups with symbolicated stack traces, affected users and versions sit next to behavior. Release intelligence shows regressions by version and sends them straight to Jira.

**Can we change the app without a release?**

Yes. Adaptive Variables and A/B tests change features, flows or copy for a segment, [in-app messages and Journeys](https://countly.com/platform/engagement) reach users in the app, and everything is measured on the same data.

Solutions

## Related solutions

The same platform, seen from the next industry or use case over.

[All solutions](https://countly.com/solutions)

[Use case Web analytics Explore](https://countly.com/solutions/web-analytics) [Use case Desktop analytics Explore](https://countly.com/solutions/desktop-analytics) [Use case Digital wallets Explore](https://countly.com/solutions/digital-wallets)