Privacy

Privacy-first product analytics with full data ownership

Understand and engage users while keeping control of your first-party data. Deploy on-premise or in a private cloud, manage consent and permissions, and build analytics around your organization’s privacy and compliance requirements.

Data chart showing device usage with Mac at 43%, Android at 37%, Windows at 20%, and a bounce rate of 49.80%.Dashboard showing top platforms Mac 43%, Android 37%, Windows 20%, a shield with checkmark, and bounce rate 49.80%.

Privacy by design, not afterthought

Capturing data is more than just gathering numbers - it’s about ensuring accuracy, completeness, and usability. A well-structured data collection strategy enables seamless integration, minimizes errors, and empowers teams to make confident decisions.

Image of a checklist with the sentences: Full access control, Self-hosted or private cloud, Privacy standards compliance, No third-party tracking, and Data portability
No third-party dependencies
All analytics and engagement are handled inside Countly, keeping your data within your walls.
Section on how a line chart looks in Countly
Granular consent management
Respect user choices by controlling exactly what’s tracked, stored, and acted on.
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Minimal data exposure
Avoid exposing user data to third-party networks or systems that compromise trust.
Image showing a checkmark list with the following terms: HIPAA, COPPA, SOC2, ISO 27001, ISO 27017, GDPR, and ISO 27018 underneath.
Built to support compliance
Built to support GDPR, HIPAA, COPPA, PDPL, and other major privacy regulations globally.

Total control over your data infrastructure

Whether you're in a heavily regulated industry or simply want to own your entire stack, Countly gives you options that match your data governance standards.


On-premise or private cloud

Deploy Countly your way while maintaining full visibility and control.

Encryption and access control

Apply strict data protection policies using enterprise-grade security features.

Regional hosting flexibility

Choose where your data is stored to meet compliance requirements and reduce risk.

ISO 27001, 27017, 27018, SOC 2 certified

Countly’s infrastructure and practices are independently audited and certified to meet global security standards.

Build a privacy-first culture

Privacy is also a mindset shared across teams. Countly helps organizations embed responsible data practices into their day-to-day operations.
User settings interface with a “User Group” dropdown expanded. “Product managers” is selected, while “Development” and “Data scientists” are unselected options. Below, a section titled “Grant Admin Access to App(s)” lists the selected apps “Cooking Frenzy” and “Garmin Golf.”

Role-based permissions

Control who can access what, based on roles, teams, or projects.
Audit Logs interface showing filters for all users and actions with entries listing time, user emails, and IP addresses.

Audit trails and access logs

Track every data access or change to ensure accountability and support audits.
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Internal standards enforcement

Define and apply organization-wide data collection, retention, and visibility rules so everyone works within the same guardrails.

Transparency you can trust

We take privacy and data protection seriously, and we’re just as committed to transparency around our security and compliance practices. Our Trust Center offers direct access to our security policies, certifications, audit reports, and real-time system status, all in one place.
Explore our Trust Center
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A whole new way to grow your product is here.

Frequently asked questions

Countly is designed around first-party data collection, with analytics and engagement capabilities handled within the Countly platform rather than requiring separate third-party analytics or engagement systems. This helps organizations reduce unnecessary exposure of behavioral data to external networks and vendors.

Yes. Countly can be deployed on-premise or within infrastructure controlled by your organization. Countly also offers managed private-cloud deployment for organizations that want a hosted environment while retaining greater control over their data.

That depends on the deployment model. With self-hosted Countly, data is stored within infrastructure selected and managed by the customer. Private-cloud deployments provide managed hosting, with deployment options that support organizational data-residency requirements.

Access depends on your deployment and permissions. In a self-hosted environment, customer data remains within the customer’s infrastructure and Countly does not have access unless permission is explicitly provided. Within Countly, administrators can also use roles and granular permissions to control which users can access applications and features.

Countly provides privacy and data-governance capabilities designed to support GDPR requirements, including first-party data collection, self-hosted deployment, granular consent management, access controls, and control over data infrastructure. Compliance ultimately depends on how each organization configures and uses its analytics environment.

Yes. Countly is used in environments where organizations need strong control over sensitive data and offers deployment, access, privacy, and security capabilities designed to support HIPAA-related requirements. Organizations remain responsible for determining and maintaining compliance based on their specific use case, configuration, and obligations.