Heatmaps
Understand user engagement on websites
Click Heatmaps tell you which elements of a webpage your users are clicking on, so you can make the most of CTAs and drive the most effective user journey.
Tweak website content
Scroll Heatmaps will tell you how many of your users scroll how far down any page, so you can ensure that your content is engaging enough to keep them reading.
Multi-platform analysis
Switch between device types and resolutions to see if user engagement changes - optimize your website for every screen your user may use.
Boost engagement - create beautiful customer journeys
With two options - Click and Scroll - Heatmaps give you insight into just how users engage with your website.
Find out if users are trying to explore elements that may not be clickable, if they’re completely missing CTAs, or if they’re not scrolling beyond a certain point and missing the main information on the page. Then, edit, update, and optimize for ideal user journeys.
Answer the user journey questions that matter
Enrich your product analytics by combining Heatmaps with…
Flows
To see what step users take after clicking on a popular page element.
Funnels
To see which page elements are leading to purchases.