Automotive analytics
Build the future of mobility with connected car data
Leverage real-time analytics to create safer, smarter, and more personalized in-car experiences that drive customer loyalty and open up new revenue streams.
Empowering key players to build powerful products and connections
Key challenges in automotive
How can we enhance the in-car experience?
Analyze feature usage, infotainment interactions, and driver preferences to create a seamless and personalized journey that drivers love.
How can we enable predictive maintenance?
Monitor vehicle health in real-time to anticipate issues before they happen, reduce recalls, and offer proactive service alerts to your customers.
How do we ensure driver data privacy?
Maintain full data ownership with a secure, private platform, ensuring compliance with automotive and data protection regulations worldwide.
How Countly drives automotive innovation
Step 1
Capture every in-vehicle interaction
Track data from infotainment systems, vehicle sensors, and connected mobile apps to get a complete picture of vehicle usage and driver behavior across your entire fleet.
Step 2
Analyze driver behavior & vehicle performance
Use Funnels and User Profiles to understand how drivers use features, identify vehicle performance issues, and segment users based on their unique driving patterns.
Step 3
Act on insights to innovate & engage
Push over-the-air (OTA) updates, A/B test new infotainment features, and send personalized maintenance alerts to enhance the complete vehicle ownership experience.
From analytics to new mobility services
Countly gives you the tools to understand your drivers and vehicles, enabling you to build better products and unlock new revenue opportunities.
Optimize in-car digital services
Understand how drivers interact with maps, media, and third-party apps to improve usability and increase the adoption of paid subscription services.
Improve safety
With driver profiles, analyze driving patterns and vehicle data across different segments to identify opportunities for improving safety features and providing driver coaching.
Monetize with new features
Use feature flags and A/B testing to safely roll out and validate new subscription-based features or services to specific driver cohorts before a fleet-wide launch.
More resources
Ensure data sovereignty in a connected world
In the automotive industry, data security and privacy are paramount. Countly’s on-premise and private cloud solutions give you complete control over sensitive vehicle and driver data, ensuring you meet stringent industry regulations and build driver trust.