Countly Blog

Product intelligence, right in the spotlight

Discover the latest insights on digital analytics, innovation, data privacy, and customer engagement from the Countly team.

On-premise vs. Cloud: Which is the Best for Your Business?

On-Premise vs. Cloud: Which is the Best for Your Business?

In this article, we look at cloud vs on-premises data storage and how to choose the best solution for your product.

Privacy

Data management

How to Benefit from Mobile A/B Testing

A Guide on How to Benefit from Mobile A/B Testing

In this guide, we look at A/B testing and how it can be used to measure user behavior and gain actionable customer insight.

Analytics

How to Achieve Product Analytics Maturity in 4 Steps

How to Achieve Product Analytics Maturity in 4 Steps

Beyond collecting data, this guide explores what you need to create innovative digital customer journeys with this infographic.

Analytics

Engagement

Breaking Down Why Customer Feedback is Important for the FinTech Industry

Breaking Down Why Customer Feedback is Important for the FinTech Industry

If customer feedback metrics are such a universal focus for PMs, can they still be improved? Yes - but with analytics.

Fintech

Engagement

Analytics

Safer Customer Journeys Drive Success

Product & company

Cybernews + Countly: Providing Safer and Successful Customer Journeys Make Organizations Relevant

"The biggest challenge businesses face today is the access to precise data while maintaining customer trust,” said our CEO in CyberNews.

Analytics

Privacy

Leadership

Two browsers with pointers clicking in different places

Product & company

5 Behavioral Analytics Features in Countly

Behavioral analytics are the study of how users interact with and behave when using your web and mobile application.

Analytics

Google Analytics Ruled as Non-GDPR-Compliant

Google Analytics Has Been Ruled as Non-GDPR-Compliant: Here's What That Means for Your Business

Google Analytics is ruled as non-GDPR-compliant. Learn what this means for your business and the potential risks.

Privacy

Analytics

How to Apply Voice of the Customer (VoC) Strategies in Countly

How to Apply Voice of the Customer (VoC) Strategies in Countly

Discover the best practices for product managers when setting up and implementing Voice of the Customer programs in Countly.

Engagement

Analytics

The Customer Journey KPIs You Need to Know

The Customer Journey KPIs You Need to Know

Only when you put together informed strategies can your organization leap forward toward success. How? Using this infographic.

Analytics

Engagement