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Article

Why You Need User Segmentation in Your Analytics

Learn the role that user segmentation can play in product analytics and how their application can be maximized.
Article

NPS and Its Role in Mobile and Web Analytics

A complete guide to understand what NPS® is and why it is so important for product development and customer experience.
Article

Why Heatmaps Need to be Part of Your Analytics Strategy

Incorporating heatmaps into your website analytics strategy offers greater effectiveness and return on investment.
Article

Applying Voice of the Customer (VoC) Strategies in Countly

Review a compilation of best practices for product managers when setting up and implementing Voice of the Customer programs.
Article

Benefits of Getting Customer Feedback Through Countly

In-depth analysis of customer feedback tools and their possible implementation into every product strategy.
Article

5 Behavioral Analytics Features in Countly

Behavioral analytics are the study of how users interact with and behave when using your web and mobile application.

Reports

Report

Four Stages of Product Analytics Maturity in Organizations

Report

Digital Gold Mine of the Banking and Finance Industry: Analytics

Find the transformation areas, the technologies in use, the corporate benefits of using analytics, and everything needed to crack the best use of analytics in the Banking and Finance Industry.
eBook

A Quick Lesson in Correlation vs. Causation from Countly

We break down causation versus correlation and the unconscious human biases that dog us, using use cases and examples.
Report

The Economic Impact of Using Countly in Enterprises

Countly has helped businesses save hundreds of thousands of dollars every year! Our ROI Report tells you how.

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Article
April 7, 2022

Applying Voice of the Customer (VoC) Strategies in Countly

Review a compilation of best practices for product managers when setting up and implementing Voice of the Customer programs.
Article
June 23, 2022

Benefits of Getting Customer Feedback Through Countly

In-depth analysis of customer feedback tools and their possible implementation into every product strategy.
Article
May 19, 2022

5 Behavioral Analytics Features in Countly

Behavioral analytics are the study of how users interact with and behave when using your web and mobile application.